How to Make Selling Easy - without Getting Sleazy


Learn the 5 unfortunate truths of sales – and master 5 easy peasy ways to fix them.


This free no-fluff, no-nonsense mini-masterclass will change the way you view sales and bolster your confidence – without employing a single sleazy gimmick or any aggressive arm-twisting. 

Watch the whole training now! No email required!

You'll learn:

The Truth about Sales

Does it have to be so dang manipulative? (Spoiler: heck no.)

The Truth about You

How to protect and amplify your best qualities while selling!

The Truth about Sales Scripts

The real reason that snazzy swipe file you paid for or high-paid training isn't paying off.

The Truth about "No"

How to navigate quick nos, long maybes, rejection, hesitation and objections.

The Truth about your Customers

The surprising reason outbound marketing often falls flat - and exactly what to do about it.


My fail-proof 5 step process for navigating NO, NOT NOW, and MAYBE.

About your host, Annie P. Ruggles, Founder of The Non-Sleazy Sales Academy

For over decade, Annie P. has harnessed her Hulk-like disdain for hard-sales, tacky self-promotion, and overly competitive sleazeballs as inspiration to help people find better ways to grow their small businesses.  She's guided hundreds of people toward making deeper connections, lasting impressions, and friendlier, more lucrative products and conversations.

"I’ve taken a lot of sales courses and this is by far my favorite because it lines up with everything I’ve been emphasizing. It’s not about what you want, it’s about what the customer needs. This is an excellent course that I highly recommend for beginners or vets looking for a refresher."

Larissa Witcher
Founder, Culture Fuzz

"Thank you so much, I really struggle with sales considering I am an empath. The things you said really spoke to me. I never seem to feel like I should charge anything near what I am worth and it makes it very difficult to look confident. With your help, I can now feel valuable and charge every bit of what I am worth. Thank you, thank you, thank you."

Karen Mowrey
Owner/Sole-Proprietor, Tink Times

"Her course "How to Make Selling Easy - without Getting Sleazy" is absolute GOLD. She's direct, effective, and efficient in helping you recognize your value. If you struggle to sell and are what she calls "ask avoidant" then you definitely need to check out her course!"

Amber Temerity Lozzi
Creator, Smarter Marketing Made Simple

Watch the full training now!

No email address or payment required.


Allergic to sales? Not anymore! 

It only takes your email (which I will never, ever sell or mistreat. Pinky promise.)